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Marketing Specialist - Content

This job is expired..
Location
Scottsdale, AZ

Profile

We want you to inspire and be inspired…

We want you to make a difference for yourself and for others…

We want you to help individuals and businesses succeed…

We want you to impact change, drive transformations and

create innovation…

And we want you to join our team!

**MEMBERS ONLY**SIGN UP NOW***. employees are passionate about helping our small and mid-size business clients grow their customer base and revenue. As an exciting, fast-growing and dynamic business in Scottsdale, Arizona, we have a culture that recognizes, encourages and rewards strong voices, new ideas, respectful collaboration, focused innovation, exceptional productivity and excellence in order to attract and retain the very best team...all working together to change the world one appointment at a time!

The Marketing Content Specialist

will have high-visibility with immediate and profound impact to our business. You will be specializing in direct response copy-writing, development of internal and external communications, and marketing and sales collateral. We are a growing company and have an exciting opportunity for someone who wants to roll up their sleeves and contribute to lowering CPL and CPA's…and who enjoys the crazy fun of split-testing to find the best results.

What You’ll Be Doing:

Developing concepts and storyboards as well as writing copy for all marketing projects

Providing creative and strategic insight regarding copy approaches, calls to actions, follow-up strategies and promotional strategies

Developing SEO-friendly web content that is maximized for indexing, ranking, click-throughs and conversion

Writing direct response copy for email nurture campaigns, lead follow-up campaigns, etc.

Collaborating with the video team to create meaningful stories that capture the success of medium to enterprise customers

Providing ideas for data-driven content for nurture programs which are calibrated and optimized for segments, regions and international targets

Providing insights to the business through analysis of revenue and sales conversion

Taking ownership of key performance initiatives to identify areas for improvement and increase profitability

Working directly with the director of marketing to conceptualize and deliver new marketing initiatives

Job Requirements

Skills and Qualities You’ll Need to Have:

Bachelor’s degree in a business, marketing or journalism discipline with strong academic performance

Detail-oriented and comfortable with a fast-paced, high pressure environment

Strong quantitative aptitude and experience with direct response copywriting conversion analysis

Strategic, cross-functional thinker able to gather buy-in from leadership for ideas and projects

2 - 3 years of experience in a top tier newspaper, media agency/marketing firm or SaaS company preferred

5 - 10 years’ experience in brand marketing and content strategy preferred

Background in creating and executing multimedia content strategies

In-depth knowledge and understanding of content platforms and other off-line/on-line distribution methods

Great sense of humor, competitive spirit, and an inquisitive mind (this is a “last but not least” kind of thing…)

Some Other Nice To Haves:

Perfect business writing and presentation skills

Ability to be self-directed and self-managed

Ability and comfort working with C-level executives

Mad skillz with Microsoft Excel

Compensation

Competitive Package DOE

The Great Benefits We Offer our Team:

Health Insurance - 100% of employee premium is covered by **MEMBERS ONLY**SIGN UP NOW***.

Access to Group Rates for Dental, Vision and other Supplemental Plans

15 days paid time off per year

Paid holidays

401 K with up to 4% match

Up to $150 reimbursement for health club membership

Tuition and Professional Development Reimbursement available

Fun environment that encourages a healthy Work-Life-Family balance

Fridays Afternoon at the Park (weather permitting), Bagels-On-Bob Weekly Meetings, Catered Lunches, philanthropic opportunities and miscellaneous Shenanigans.

We are an EEO employer, dedicated to a culturally diverse, drug-free workplace and to the respect and well-being of each employee.

To Apply

Please respond to this posting with resume and cover letter.

We are interested in filling this position quickly. The selected candidate may start immediately.

Must be eligible to work in the U.S. without sponsorship.

Company info

Appointment-Plus

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